| answer text |
<p>The Department provides services to around 22 million people, and has a responsibility
to communicate policy and essential information to claimants and other key audiences,
in a similar way to other government departments. Newspaper advertising contributes
to our routine communications activity that has been running alongside the rollout
of Universal Credit since 2013.</p><p>The Universal Credit Uncovered media partnership
with the Metro is currently underway and running for a further six weeks so we are
unable to provide accurate spend to date figures for the partnership. However, we
can commit to publish final full spend on the partnership at the end of July once
all activity has concluded.</p><p>The information used for the partnership was sourced
by DWP officials. The content features actual claimant case studies and interviews
from Jobcentre work coaches, and the advertorials have been developed in partnership
with the Metro.</p>
|
 |
