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<p>Physical activity is crucial to the health and wellbeing of the nation. We have
been working closely with our national sports council Sport England to continue to
promote health and fitness during lockdown. Sport England have launched the Join the
Movement campaign which provides tips, advice and guidance on how people can keep
or get active in and around the home.</p><p><strong> </strong></p><p>Join the Movement
has involved the health and fitness industry, including partners like ukactive, in
the development of the campaign. Its online hub offers free exercise content and advice
from organisations such as the NHS. Workouts from fitness brands and influencers such
as Les Mills on Demand, The Body Coach (Joe Wicks) and FiiT are also available via
the hub, many of whom are offering extended free trials to help people get active
at home.</p><p><strong> </strong></p><p>As part of the campaign, Sport England are
keen to hear from those who have more content to share and they have also urged those
who share their ambitions and values to help spread the message of Join the Movement
across the nation.</p><p><strong> </strong></p><p>In addition, the 450 school games
organisers, funded by government have been redeployed to help children and families
to get active at home using online content.</p><p> </p>
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