| answer text |
<p>VisitBritain and VisitEngland do not hold a breakdown of spending at local level,
however London features in many of VisitBritain’s campaign, such as the current global
marketing campaign ‘I Travel For’ to increase inbound tourism to Great Britain.</p><p>
</p><p>VisitBritain also work with travel and tourism partners such as Sony Pictures
and Studio Canal, to promote filming locations across London, and Barclays Premier
League to convert football fans to visitors, promoting London stadia and their surrounding
neighbourhoods. VisitBritain also work closely with London and Partners to ensure
complementary marketing campaigns, including investing £500,000 in London & Partners’
Autumn Season campaign.</p><p> </p><p>In addition to this, London-based Destination
Management Organisations (DMOs) collaborate with other DMOs across the country as
part of several VisitEngland Discover England Fund projects.</p>
|
 |
