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<p>NHS Blood and Transplant runs donor recruitment campaigns for blood, platelet,
stem cell and organ donation throughout the year. Examples include the recently launched
Missing Type campaign to promote blood donation; implementation of their <em>Taking
Organ Transplantation to 2020: A UK Strategy</em> and management of the NHS Cord Blood
Bank and British Bone Marrow Registry, working with Anthony Nolan.</p><p>Specific
action addressing awareness of registration among school-aged children includes the
introduction of new education resources designed to equip secondary school teachers
with the knowledge to educate and engage students about organ donation and working
with Anthony Nolan to run the Be a Lifesaver education programme which trains volunteers
to educate 16-18 year olds about stem cell, blood and organ donation.</p>
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