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Those most at risk from flu including people over 65, pregnant women, and those in clinical risk groups are offered annual vaccination. At-risk patients are targeted by the Public Health England and NHS England marketing campaign, Help Us Help You, which includes television, radio and advertising supported by public relations, digital search and partnership activity. Communications this year will include messages about a wider range of flu vaccines now available which offer better protection. Help Us Help You can be viewed at the following link:<\/p>