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DCMS is responsible for the policy that supports the growth of domestic and international tourism, working in partnership with other Government Departments and our Arms-Length Bodies, VisitBritain and VisitEngland. Between 2011 and 2015, Government is investing more than £105m in tourism through the GREAT and other international campaigns. Investment to date is showing positive results. 2013 was a record year for inbound tourism with 32.9 million international visits being made which generated a record £21 billion into the UK in 2013.<\/p>

In terms of Berkshire specifically, VisitBritain's public-facing website includes a range of tourism information relating to Windsor which is available via the following link: http://www.visitbritain.com/en/Destinations-and-Maps/History-and-heritage/Windsor.htm<\/a>. VisitBritain's \u2018Heritage is GREAT' advertising campaign also prominently featured Highclere Castle, which is the setting for Downton Abbey.<\/p>

The South East region will benefit from a number of thematic campaigns currently being run by VisitEngland which can be found at http://www.visitengland.com/<\/a>. It will also benefit from VisitEngland's Holidays at Home are GREAT campaign, which has been broadcast on mainstream terrestrial channels since 1 April, while those areas in the South East region affected by the recent floods are also benefitting from both VisitEngland's \u2018Spot on England' marketing campaign and business support events.<\/p>"} , "answeringMember" : {"_about" : "http://data.parliament.uk/members/4018", "label" : {"_value" : "Biography information for Mrs Helen Grant"} } , "answeringMemberConstituency" : {"_value" : "Maidstone and The Weald"} , "answeringMemberPrinted" : {"_value" : "Mrs Helen Grant"} , "dateOfAnswer" : {"_value" : "2014-04-28", "_datatype" : "dateTime"} , "isMinisterialCorrection" : {"_value" : "false", "_datatype" : "boolean"} , "questionFirstAnswered" : [{"_value" : "2014-04-28T12:00:00.00Z", "_datatype" : "dateTime"} ]} , "answeringDeptId" : {"_value" : "10"} , "answeringDeptShortName" : {"_value" : "Culture, Media and Sport"} , "answeringDeptSortName" : {"_value" : "Culture, Media and Sport"} , "date" : {"_value" : "2014-04-07", "_datatype" : "dateTime"} , "houseId" : {"_value" : "1"} , "legislature" : [{"_about" : "http://data.parliament.uk/terms/25259", "prefLabel" : {"_value" : "House of Commons"} } ], "questionText" : "To ask the Secretary of State for Culture, Media and Sport, what recent steps she has taken to increase tourism to (a) Berkshire and (b) the South East; and if she will make a statement.", "registeredInterest" : {"_value" : "false", "_datatype" : "boolean"} , "tablingMember" : {"_about" : "http://data.parliament.uk/members/1586", "label" : {"_value" : "Biography information for Adam Afriyie"} } , "tablingMemberConstituency" : {"_value" : "Windsor"} , "tablingMemberPrinted" : [{"_value" : "Adam Afriyie"} ], "uin" : "195452"} ], "itemsPerPage" : 10, "page" : 0, "startIndex" : 1, "totalResults" : 1, "type" : ["http://purl.org/linked-data/api/vocab#ListEndpoint", "http://purl.org/linked-data/api/vocab#Page"]} }