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<p> </p><p> </p><p>The costs of the Sorting out Separation web app are £417,500 to
date. This includes initial build, maintenance and development, hosting, videos and
promotion.</p><p>Contracts and services for Sorting out Separation have been procured
using the online ‘Contracts Finder' and CloudStore (‘G Cloud' framework). Both of
these are flexible, low-cost methods of commissioning, which has enabled the Department
to maintain a strong focus on value for money from initial development to live running.</p><p>As
of 31 May 2014 there were 180,000 visitors to Sorting out Separation, which equates
to an approximate cost per user of £2.30. We have commissioned work on search engine
optimisation to maximise awareness and usage and we anticipate that this will sharply
reduce the cost per user in due course.</p><p> </p>
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