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tabling member › label	Biography information for Bridget Phillipson
min answer › date of answer	2014-04-02
house id	1
max date	2014-06-12
question text	To ask the Secretary of State for Business, Innovation and Skills, pursuant to the Answer of 3 April 2014, Official Report, column 744W, on National Careers Service, what assessment his Department has made of the National Careers Service%27s progress in achieving its key strategic aims for marketing.

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registered interest

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answering body

answering dept id

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pref label

question text

tabling member constituency

tabling member printed

uin

answer

is ministerial correction

date of answer

exactly:

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and

answer text

answering member constituency

answering member printed

question first answered

answering member


label

tabling member


label

48425

registered interest

date

25/04/2014

answering body

Department for Business, Innovation and Skills

answering dept id

answering dept short name

Business, Innovation and Skills

answering dept sort name

Business, Innovation and Skills

house id

legislature

25259

	pref label	House of Commons

question text

To ask the Secretary of State for Business, Innovation and Skills, pursuant to the Answer of 3 April 2014, Official Report, column 744W, on National Careers Service, what assessment his Department has made of the National Careers Service's progress in achieving its key strategic aims for marketing.

tabling member constituency

Houghton and Sunderland South

tabling member printed

Bridget Phillipson

uin

196641

answer

is ministerial correction

date of answer

30/04/2014

answer text

The National Careers Service marketing strategy using targeted on-line activity has been pursued since October 2013. Through regular market research we have seen an increase in awareness[1] of the support the National Careers Service offers since the campaign started from 24 per cent to 29 per cent. All of the targeted groups show a greater awareness than the remainder of those sampled: · Awareness among individuals looking to advance their career has increased by 28 per cent increase to 39 per cent;· Awareness among those who are looking for a better job to support a change in circumstances has increased by 14 per cent to 32 per cent;· Awareness among those who have been or are about to be made redundant has remained broadly the same with 37 per cent aware of the Service. Over 56 per cent of these three groups are likely to use the Service, compared with only 8 per cent of others surveyed. [1] Both spontaneous and prompted.

answering member constituency

West Suffolk

answering member printed

Matthew Hancock

question first answered

30/04/2014 12:00:00

answering member

4070

	label	Biography information for Matt Hancock

tabling member

4046

	label	Biography information for Bridget Phillipson