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<p>The NHS Cervical Screening Programme promotes local public health service initiatives
to encourage women to attend cervical screening, such as the Manchester campaign entitled
“You Wouldn’t Miss…” – see the link below:</p><p> </p><p> </p><p> </p><p><a href="http://goodhealth-manchester.nhs.uk/test/cancer/cervicalCancerPosterCampaign.html"
target="_blank">http://goodhealth-manchester.nhs.uk/test/cancer/cervicalCancerPosterCampaign.html</a></p><p>
</p><p> </p><p> </p><p> </p><p> </p><p>Cervical screening rates have been identified
as a key issue by the Screening Programme Board. Public Health England is working
with NHS England to develop a system of performance improvement through the use of
performance floors, and strengthened governance for screening.</p><p> </p><p> </p><p>
</p><p>Cancer Research UK has undertaken work on improving bowel screening uptake
in London, and the Department of Health Behavioural Insight team is developing a project
on improving coverage in cervical screening. In addition, major research studies on
increasing uptake of bowel and cervical screening are due to report in 2015-16.</p><p>
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