answer text |
<p>Supported by more than £8 million of investment by the Government, VisitEngland
continues to run the biggest ever domestic tourism campaign, ‘Holidays at Home are
GREAT’. The first two campaigns in 2012 and 2013 resulted in £380 million incremental
spend generated by domestic visitors across Britain. A third campaign was launched
at the end of March 2014. Supported by £19.8 million from the Regional Growth Fund,
VisitEngland are also promoting and developing domestic tourism through its ‘Growing
Tourism Locally’ campaign, which aims to increase visits and incremental tourism spend,
and in doing so, grow jobs in the tourism sector.</p>
|
|