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<p>Active Travel England is providing £50 million to expand Bikeability cycle training
to a million more young people between 2023 and 2025 as part of a projected £3 billion
investment in active travel up to 2025. This will help to improve standards of cycling
behaviour by teaching young cyclists the rules of the road. In addition, a THINK!
Campaign, with significant media investment, supported the changes made to The Highway
Code in January 2022. The campaign aimed to raise awareness and understanding of the
changes, helping to improve road safety for people walking cycling and horse riding.
It included messaging on the hierarchy of road users, making clear that those road
users who can do the greatest harm have the greatest responsibility to reduce the
danger or threat they may pose to others.</p><p>There are no further plans to develop
a targeted educational campaign to improve cyclists’ knowledge of pedestrian safety.</p>
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