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<p>The Affordable Rent model was introduced to maximise the delivery of new affordable
housing, making the best possible use of constrained public subsidy. It allows us
to deliver more homes for every pound of Government investment, so more people in
housing need can have access to a good quality home at a sub-market rent. This has
allowed us to build nearly 333,000 new affordable homes since 2010, including 240,000
affordable homes for rent.</p><p>Rent must be set at or below 80 per cent of market
rents, so tenants will still benefit from sub-market rent. When setting rent, landlords
must consider the local market conditions to ensure fit with local circumstances.
Actual levels of rents vary. For example, in London, Affordable rent is around 60
per cent of the market rates.</p><p>The vast majority of social housing (94 per cent)
is still provided at social rent.</p><p> </p>
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