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<p>Products, such as loot boxes, and other microtransactions in online games have
to comply with consumer legislation which protects consumers of all ages from misleading
and/or aggressive marketing. Consumers requiring advice should contact the Citizens
Advice consumer service on 03454 04 05 06 (<a href="http://www.citizensadvice.org.uk/"
target="_blank">www.citizensadvice.org.uk/</a>). Consumers living in Scotland should
contact Advice Direct Scotland on 0808 164 6000 (<a href="http://www.consumeradvice.scot/"
target="_blank">www.consumeradvice.scot/</a>).</p><p> </p><p>The government welcomed
the introduction last year by the Video Standards Council Rating Board and PEGI (Pan
European Game Information) of a new label for video games to warn parents where they
include the potential to make in-game purchases such as loot boxes.</p><p> </p><p>However,
we are aware of concerns around loot boxes, and will continue to look closely at any
evidence around this issue.</p><p> </p>
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