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<p>Government recognises the role played by creative businesses, including media,
right across the UK in local economic growth. Government supports this growth via
tax credits, regional development programmes, relocation of Arms Length Bodies associated
with the sector, rebasing of public sector broadcasters and putting ‘place’ at the
heart of the Industrial Strategy. The department does not collect data on creative
industries investment on a region-by-region basis.</p><p> </p><p>DCMS funds Arms Length
Bodies, which invest in arts and culture on a regional basis. These interventions
support future skills and talent that go on to work in the Creative Industries. According
to Arts Council England and British Film Institute data, the East Midlands have received
grant-in-aid and lottery support of more than £127m since 2016. The East Midlands
have also benefited from UK-wide programmes operated by these bodies.</p><p> </p><p>Employing
over 100,000 people, the East Midlands Creative Industries contributed £2.5bn to the
UK economy in 2017. This was an increase of 9% since the previous year and represented
faster growth than the wider national economy.</p><p> </p><p>As part of the Audience
of the Future immersive programme, a sector deal commitment, £4m was awarded to WEAVR
– a virtual reality consortium which will work with leading academics and innovators
across immersive technologies. This consortium is led by Leicester-based Turtle Entertainment
UK.</p><p> </p>
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