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1701021

registered interest
date	15/04/2024
answering body	Cabinet Office
answering dept id	53
answering dept short name	Cabinet Office
answering dept sort name	Cabinet Office
hansard heading	Cabinet Office: Marketing
house id	1
legislature	25259 pref label House of Commons
question text	To ask the Minister for the Cabinet Office, what proportion of his Department’s (a) advertising and (b) marketing expenditure was on (i) local newspapers in print and online, (ii) national newspapers in print and online, (iii) social media, (iv) search engines, (v) broadcast and on-demand television and (vi) other channels in the most recent year for which data is available.
tabling member constituency	Barnsley East
tabling member printed	Stephanie Peacock
uin	21756
answer	answer is ministerial correction date of answer 18/04/2024 answer text <p>The requested information is not centrally held, and complying with this request would incur a disproportionate cost to the department.</p><p> </p> answering member constituency Brentwood and Ongar answering member printed Alex Burghart question first answered 18/04/2024 16:17:34 answering member 4613 label Biography information for Alex Burghart
tabling member	4607 label Biography information for Stephanie Peacock

1688188

registered interest
date	07/02/2024
answering body	Cabinet Office
answering dept id	53
answering dept short name	Cabinet Office
answering dept sort name	Cabinet Office
hansard heading	Government Departments: Marketing
house id	1
legislature	25259 pref label House of Commons
question text	To ask the Minister for the Cabinet Office, what proportion of Government marketing expenditure has been for local newspapers in each year since 2015.
tabling member constituency	Barnsley East
tabling member printed	Stephanie Peacock
uin	13632
answer	answer is ministerial correction date of answer 21/02/2024 answer text <p>The requested spend information is not held centrally.</p><p>The Government runs a number of advertising campaigns across a range of media channels. Channels are selected based on whether they will reach a campaign’s target audience effectively to have the most impact.</p><p>Local media channels such as print and radio are regularly used in campaigns to help reach hard to reach audiences. Social media is also an essential part of government communications used to reach younger audiences and help to inform the public directly about matters which may affect their lives or interests.</p> answering member constituency Brentwood and Ongar answering member printed Alex Burghart grouped question UIN 13633 13634 question first answered 21/02/2024 15:50:28 answering member 4613 label Biography information for Alex Burghart
tabling member	4607 label Biography information for Stephanie Peacock

1688189

registered interest
date	07/02/2024
answering body	Cabinet Office
answering dept id	53
answering dept short name	Cabinet Office
answering dept sort name	Cabinet Office
hansard heading	Government Departments: Marketing
house id	1
legislature	25259 pref label House of Commons
question text	To ask the Minister for the Cabinet Office, what recent assessment he has made of the adequacy of the proportion of Government marketing expenditure received by local newspapers.
tabling member constituency	Barnsley East
tabling member printed	Stephanie Peacock
uin	13633
answer	answer is ministerial correction date of answer 21/02/2024 answer text <p>The requested spend information is not held centrally.</p><p>The Government runs a number of advertising campaigns across a range of media channels. Channels are selected based on whether they will reach a campaign’s target audience effectively to have the most impact.</p><p>Local media channels such as print and radio are regularly used in campaigns to help reach hard to reach audiences. Social media is also an essential part of government communications used to reach younger audiences and help to inform the public directly about matters which may affect their lives or interests.</p> answering member constituency Brentwood and Ongar answering member printed Alex Burghart grouped question UIN 13632 13634 question first answered 21/02/2024 15:50:28 answering member 4613 label Biography information for Alex Burghart
tabling member	4607 label Biography information for Stephanie Peacock

1688190

registered interest
date	07/02/2024
answering body	Cabinet Office
answering dept id	53
answering dept short name	Cabinet Office
answering dept sort name	Cabinet Office
hansard heading	Government Departments: Marketing
house id	1
legislature	25259 pref label House of Commons
question text	To ask the Minister for the Cabinet Office, what proportion of Government marketing expenditure has been with social media corporations in each year since 2015.
tabling member constituency	Barnsley East
tabling member printed	Stephanie Peacock
uin	13634
answer	answer is ministerial correction date of answer 21/02/2024 answer text <p>The requested spend information is not held centrally.</p><p>The Government runs a number of advertising campaigns across a range of media channels. Channels are selected based on whether they will reach a campaign’s target audience effectively to have the most impact.</p><p>Local media channels such as print and radio are regularly used in campaigns to help reach hard to reach audiences. Social media is also an essential part of government communications used to reach younger audiences and help to inform the public directly about matters which may affect their lives or interests.</p> answering member constituency Brentwood and Ongar answering member printed Alex Burghart grouped question UIN 13632 13633 question first answered 21/02/2024 15:50:28 answering member 4613 label Biography information for Alex Burghart
tabling member	4607 label Biography information for Stephanie Peacock